commBRIDGE CRM for Servicing

A flexible Customer Relationship Management Servicing solution for the service industry – banking, Insurance (Life and General), mutual funds and other service based companies with real-time integration capabilities with the core and other peripheral systems.

We also plan to extend our feature set to include social CRM capabilities to enhance collaboration & help engage with customers from within your CRM account.

The commBRIDGE CRM for Servicing ver 2.0 has an inbuilt workflow rule engine that can be easily setup and configured to manage the different workflow needs of any business process.

The CRM system has inbuilt collaboration capabilities of E-mail and SMS integration, portal interfaces, letter generation, printing capabilities, bulk service request generation and status updates which in today's context is an essential expectation from a CRM solution due to very high number of cases to be processed.

The system has a dynamic common-view architecture that enables the customer service users to get a complete 360 degree view of the customer at the point of interaction.

The system also has the marketing - lead generation and sales tracking capabilities for the purpose of effective sales management for cross sell - up sell needs of an organization supported by a strong MIS capabilities to be able to measure productivity and predictability.

The commBRIDGE CRM for Servicing system can be easily integrated with the telephone dialer applications / hardware and has all integration interfaces readily available. It also provides ready interfaces for integrations with other delivery channels like online portal systems, IVRS systems, Email and SMS.

The commBRIDGE system has capabilities to seamlessly process customer interactions using email as the delivery channel. It can be configured and mapped to multiple email accounts and workflow queues be setup to handle separate mail accounts.

For Insurance Customers:
This system has a ready capability of integrating with the recently launched IRDA - IGMS system. The system has already been implemented for 4 Indian (2 Life and 2 General) insurance companies.

commBRIDGE CRM for Servicing Lite version :
A flexible and simplified implementation of a CRM- Servicing Solution for SMEs to automate their customer servicing & tracking process with limited integration capabilities with other systems.

The CRM Lite version provides a smart user interface for request handling (logging and processing) as per guidelines and specifications of the customer. The Lite version supports out-bound email and SMS capabilities.

Our solutions support the following options:



Hosting Cloud

Our Web solutions are offered on both hosting models – Cloud and on-premise


Android and iOS

Our mobility solutions supports Android and iOS platforms


Responsive Design

Supports responsive and HTML5 standards